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A powerful, customised tool

Tailor-made solutions for advanced equipment sales

Benefit from the advantages offered by TRASER Software

Industry focus

We specialise in serving the needs of farm and construction equipment dealers. Our software products reflect the specific requirements of the industry in the best possible way. We work in close partnership with associations, manufacturers, dealers and on-line portals to continuously refine our solutions. In other words, we are partnering to grow your sales.

Practical Experience

We are experienced people. Our system is used by more than 1,500 businesses in 160 locations. Our team works to combine dynamic software know-how with well-developed industry expertise. Whether you specialise in equipment sales, customer support, rental services or parts business – we know your company requirements, enabling us to create the best possible network of your assets.

Microsoft Technology

We are a certified Microsoft Dynamics NAV Gold partner. Our solutions are based on future-proof Microsoft technologies protecting your investment. We develop these technologies into products and services aimed specifically at equipment dealers and providing a flexible, user-friendly, all-in-one solution. Our fixed Microsoft road map includes flexibility, Cloud strategies and mobility.

A Partnered Approach

We combine strengths and join forces to develop the best possible solutions for you. Our partners include software and industry experts who ensure the result of our work is a state-of-the-art solution on both technological and operational levels.

A Centralised System

We provide you with the optimum tool for your daily work as a farm and construction equipment dealer. Our fully integrated ERP solution meets all requirements and offers a series of modular upgrades.

Customer Support

We are there for you! Whether you wish to receive initial consultation without the need to sign a contract, proven implementation approaches, reliable customer support or individual workshops – you can count on us.

Microsoft Dynamics NAV-based software products for farm and construction equipment dealers

Microsoft Dynamics NAV is the basis of our industry solution. Future-proof Microsoft technology ensures continuous development of products and services and enables us to fully commit ourselves to the industry we serve.

The following partner companies have benefited from the advantages offered by our products

  • Kurt König
  • Logo Grotemeier
  • Logo John Deere
  • Logo Boehrer
  • Logo Blunk
  • Logo Tradler
  • Logo Wohlgenannt
  • Logo Rebo
  • Logo Bs Landtechnik
  • Logo Abc
  • Logo Kreitz Ostermann

TRASER Software Products


DealerManagementSystem (DMS) is a fully integrated, all-in-one solution for equipment dealers. A powerful, customised tool used by sellers of farm and construction machinery.

  • Complete materials management (ERP)

  • Integrated financial accounting

  • Equipment transactions

  • Parts business

  • Service processes

  • Customer support processes

  • Digital client and equipment files


TRASER Rental is a customised module aimed at optimising your parts & machine rental business, making your hire-outs even more successful!

  • Easy rental and contract management

  • Cross-site materials planning

  • Rental item classification

  • Calculation of rental insurances

  • Automatic price calculation

  • Invoicing at the touch of a button

  • Part lists & rental kits


MaschinenParkOnline (MPO) is a mobile solution aimed at optimising your used equipment sales to ensure you won’t waste any time!

  • Real-time placement of ads

  • Refresh and Delete functions at the touch of a button

  • Links to all relevant on-line portals

  • High data quality

  • Easy image handling and YouTube integration

  • Integrated equipment and contact management system

  • Comprehensive reporting capabilities

Add-On Modules

Our software grows with you and your needs. The modular upgrades and interfaces offered by our dynamic toolbox ensure you will maintain a flexible environment enabling you to expand the capabilities of your software as your needs change.

Consulting Services & Customer Support

Make sure you’re getting the best possible advice when introducing new software to your business.

We were assigned the 2016 TopConsultant Award for being one of the best IT consultant firms serving small and medium-sized businesses. Our practical experience and our strong industry focus make us the perfect consultant and partner for your business. Benefit from our expertise by scheduling an initial consultation appointment without the need to sign a contract.

  • „TRASER provides a high level of industry knowledge. Even the TRASER DMS basis version covers nearly all of our requirements. We are always in control as all processes are run using a single system.“

    Kuno Böhrer
    Geschäftsführer – Böhrer Baumaschinen GmbH & Co.KG

  • „In partnering with our customers we have become much more than a simple software provider. We are a reliable, innovative partner to agricultural and construction equipment dealerships.“

    Torben Weber
    Managing Director Sales & Marketing, TRASER Software

  • „On top of a great software application we have also found a partner offering high levels of industry-specific market expertise. This is what sets TRASER Software apart from all other providers and it has played a vital role in our decision.”

    Ulrike Grotemeier-Lenger
    Authorised representative – Grotemeier

  • „We offer a dedicated, long-term software solution that keeps pace with the industry and never stagnates. This makes TRASER a future-proof investment. We strive to meet future needs together with our customers.“

    Hauke Lamb
    Managing Director Projects & Development, TRASER Software

  • „The high level of functionality and the integration of Microsoft Dynamics NAV and TRASER Software have enabled us to replace all other systems by a single, centralised system.”

    Jens Albert Brauer
    Authorised representative – Peter Clausen Landtechnik